The Journal of the American Dental Association
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J Am Dent Assoc, Vol 126, No 3, 313-317.
© 1995 American Dental Association

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Right arrow Implants
Journal of the American Dental Association, Vol 126, Issue 3, 313-317
Copyright © 1995 by American Dental Association


COVER STORY

Marketing dental implants: a step-by-step approach



DP Schwab

David Schwab & Associates, Chicago 60611, USA.

Introducing dental implants into a practice requires planning and commitment. Part of the planning process is learning new clinical skills, but another essential component is developing a marketing approach. The author offers a seven-step plan for adding dental implants to your repertoire.





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