Welcome back." Thats how ADA Executive Director Dr. James B. Bramson greets the ADA Publishing Divisions July 1 move back into the Association structure.
"Were glad that Publishing returned to the ADA as an integral division within the Association," says Dr. Bramson. "Now, JADA and ADA News will reside with all of our other ADA divisions and allow us to coordinate our activities well and achieve some business advantages in the process."
The ADA Board of Trustees voted in April to move the ADA Publishing Division out of ADA Business Enterprises Inc., the ADAs for-profit subsidiary, and back under the Association umbrella. The Journal of the American Dental Association and ADA News had been part of ADABEI since 1999, when the ADA consolidated all of its subsidiaries.
More than a decade ago, the business climate encouraged the publishing divisions 1990 foray as a subsidiary. Now, Dr. Bramson foresees potential for administrative and cost efficiencies resulting from the move back.